Responsive Marketing Site
Now that my final product was complete, I created a responsive marketing website to communicate the value of my solution. In order to entice individuals to download my app, I aimed to clearly and succinctly highlight the key features of FoodCoup to show just how easy to use and effective it is.
The process of creating my marketing site was very similar to designing my app. I started by referring back to my moodboard and creating a responsive web specific UI inspiration board. Following that I sketched out various ideas before turning my favourite designs into greyscale wireframes. Finally, I once again injected colour and images of my product to bring the website to life while staying consistent with my established visual identity.