Visual Identity
Moodboard
With my design solution built, I was now ready to bring my prototype to life by injecting colour and purposeful typography as well as by creating a wordmark, and app icon. All of these UI elements were purposefully chosen and created to fit the vision I had for my app and its functionality.
To begin the process of creating a visual identity, I created a moodboard that reflected a few key words that I felt respresented the look and feel of my design.