What Will We Evaluate?
Given that the Presto app has a number of features and functions, we knew that we couldn’t evaluate the entire app within the scope of this project. That said, we decided to focus on one of the primary task flows that users navigate; loading funds from their credit/debit cards onto their Presto card. Below you can see the current steps required to complete this task flow.
In order to simplify this task flow and our analysis of it, we broke it up into 3 key stages;
- Selecting load amount
- Entering payment information
- Loading funds from the app onto the users’ Presto card