When creating my wordmark, I considered using a serif typface to add a bit of style to my branding. However, after trying various typefaces I wasn’t very satisfied and felt that the style of the wordmark strayed too far from the rest of my app.
Given this, I simply used the Juneau typeface and adjusted the kerning to make it feel more like a logo than a line of text.
Font: Juneau
Weight: Medium
Letter Spacing: -2.5%
Weight: Medium
Letter Spacing: -2.5%